Yet the BBC will have to change, because the broadcasting world around it is changing. The commercial TV channels — ITV and Channel 4 — were required by the Thatcher Government's Broadcasting Act to become more commercial, competing with each other for advertisers, and cutting costs and jobs. But it is the arrival of new satellite channels — funded partly by advertising and partly by viewers' subscriptions — which will bring about the biggest changes in the long term.
58. The foremost reason why the BBC has to readjust itself is no other than ________.
[A] the emergence of commercial TV channels
[B] the enforcement of Broadcasting Act by the government
[C] the urgent necessity to reduce costs and jobs
[D] the challenge of new satellite channels
Yet the BBC will have to change, because the broadcasting world around it is changing. The commercial TV channels — ITV and Channel 4 — were required by the Thatcher Government's Broadcasting Act to become more commercial, competing with each other for advertisers, and cutting costs and jobs. But it is the arrival of new satellite channels — funded partly by advertising and partly by viewers' subscriptions — which will bring about the biggest changes in the long term.
然而BBC将不得不进行变革,因为周围的广播世界正发生变化。商业电视频道——ITV和第四频道——应撒切尔政府广播法案的要求进行商业化,彼此竞争广告业务,降低成本,裁减员工。但从长远来看会引起最大变化的是新的卫星频道的出现,它们的部分资金来自广告收入,部分来自用户收视费。
特别注意: advertisers 登广告的人!
58. The foremost reason why the BBC has to readjust itself is no other than ________.
[A] the emergence of commercial TV channels
[B] the enforcement of Broadcasting Act by the government
[C] the urgent necessity to reduce costs and jobs
[D] the challenge of new satellite channels
题型识别:细节题
题干定位:题干中有两个我们在写作中常用的元素,一个是foremost(最主要的),还有一个是other than (除了)。no other than 则表示强调,就是;
题干翻译为:BBC 重新调整自我的最主要原因是什么?
定位到最后一段第一句:
Yet the BBC will have to change, because the broadcasting world around it is changing.
但是BBC将必须改变,因为其周围广播的世界正在发生改变;
但是这句话本身没有答案,只能往后定位,后面两句话都在讲原因,而在最后一句话中出现了biggest changes;因此答案来自于此句。
思路解析:典型的细节题,并且是和因果相关的细节题。
选项分析:最后一句为:
But it is the arrival of new satellite channels which will bring about the biggest changes in the long term.
从长远来看,正是卫星频道的来临将会带来最大的变化;
抓大放小,紧扣主干;
在选项中和卫星频道有关就只有第四个选项:
[D] the challenge of new satellite channels
来自于新的卫星频道的挑战;
所以即使有同学看不出来挑战是改变的同意替换,也不妨碍我们选对题目。
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